JL. Metro Permata 1, J9 No. 46, RT.002/RW.001, Parung Jaya, Karang Tengah, Tangerang City, Banten 15159
JL. Metro Permata 1, J9 No. 46, RT.002/RW.001, Parung Jaya, Karang Tengah, Tangerang City, Banten 15159
Other series of Duta Brand from PT. Great Giant Pineapple, “Cavendish”. Banana chips with two unique variants, brown sugar and chili lemon. This product made from a banana that grow originally from the land of Indonesia so that this info is become our basic info to build the design. A tropical and modern approach to show the uniqueness and quality of its contents.
Cedea Roti Paratha & Cedea Spring Roll Pastry are 2 frozen food products from PT. Citra Dimensi Arthali or better known as Cedea brand. Both of these designs were made inline using banana leaf and wood design elements as the background. The final look that we want to show from this design is dynamic and flavorful, feels like home made.
The wafer snack design with the target market is children, Chocho Egg from PT. Dolphin Food and Beverages Industry. 3 animal characters were chosen to make the wafer snack look cute, fun and make children more interested.
Frozen Ice Cream Series design was create with a lot of excitement for PT. Campina Ice Cream Industry. A magical feeling about enjoying ice cream while watching the Frozen Movie has driven us to show a joyful packaging for kiddos.
Design for Campina’s premium product line, Gold Ribbon Ice Cream. We are very happy and quite challenged during the product design process. Combine a simple and clean approach with fancy ice cream imagery to achieve delicious yet high end ice cream visuals. The combination of the gold color for brand logo matches with the brand name, plus a black tone which further explains the premium product statement.
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Apart from using product photos or purchasing images, in packaging design, illustrations are also commonly used. Whether it’s mascot illustrations to make the product more iconic, product image illustrations to replace photos or other additional illustrations as an emotional approach to consumers through packaging that has a story behind the creation of the product. We also often provide illustration options, especially for products targeted at children, because children are more interested in remembering a product from the illustrations on the packaging.
Le’Bakers baking paper is a local product of Indonesian pride belonging to PT. Vilve Global Asia. We have been making a collaboration with Le’Bakers since their very first packaging design, and lasted until now that they becoming the pioneer and number 1 baking paper in Indonesia. The pink color tone that we used for the initial product design as a representation of femininity has become a strong identity, especially after being used for their total branding both online and offline.
Continuing the success of the previous product, United Harvest adds to this Mimigu series by releasing other variants, there are Mimigu Vegetable Crackers. For the packaging design, we have tried to develop a story in the illustration section by changing the illustration that was previously a child into a girl (teenage girl). So that the design still inline with the fruit crackers series of Mimigu.
Mimigu crackers are export products from Indonesia for China market. Produced by United Harvest, Mimigu has 3 flavor variants. For the design itself, we applied an illustration approach as a key visual product with the aim of attracting children to try it. The illustration of a little girl is combined with a dynamic design layout to create a cheerful impression and a delicious product.
New snack bar experience, oat flakes with white chocolate. This export quality product from United Harvest has 4 variants. The design was made with a fun, dynamic and imaginative approach. The color of each variant is selected according to the color of each fruit flavor. The use of wood elements is intended to give a more natural and healthy impression because the products themselves are made from quality wheat.
Men’s grooming product series from PT. Inti Cosmetics Lestari, “Oh Man”. We was really love exploring the design idea of this product that has 3 variant, classic shampoo, original shampoo and hair vitamin oil. The typography style approach was chosen to create a visual look of simple, clean but also bold at the same time.
PT. Khong Guan Biscuit Factory Indonesia (Ltd.) produces Polato potato snack under the trademark Polato. In terms of design, we made it as simple and clean as possible so that the consumer’s focus is more on product images and illustrations of girls on the front panel. It is intended that the product looks iconic and easy for consumers to remember.
One of the most interesting designs we made. Orenda is an organic healing coffee. A new identity, illustration & packaging design system for PT. Nomar Kopi Indonesia coffee products. The illustration of a woman on the top of the packaging is become the main visual of this product.
Aye aye captain! Here it is SpongeBob Series Packaging, a product that belongs to PT. Campina Ice Cream Industry. The use of yellow and pink in the background as the identity of SpongeBob and Patrick’s characters aims to further strengthen the message to consumers regarding the contents of the product.
New packaging appearance for a corn snack from ACEFOOD “Mr. Hottest Corn Stick “, this rejuvenate design is intended to help packaging looks more stand out on the shelves and strengthen the brand’s emotional connection with consumers. The first visual impression always has a big role especially when we talk about snack food packaging. While in the design process, we are very excited to explore a visual that can be a strong identity.
Design for PT. Karniel Pacific Indonesia, a company of coffee product with brands: “Coffee 7” and “Latte 7”, in 3 flavors of Caramel Macchiato, Matcha, and Mango. Depart from the desire to infused japanese design style into the packaging. The main goal is to put a warm character into the visual, but not bold so that it can be enjoyed by young and adult consumers.
Fresh pineapple and passion fruit juice, pure juice and pure fruit, a series of packaging that designed for Duta Brand from PT. Great Giant Pineapple. Strong, fresh, and details of the imagery as the key visual is the vocal point to attract consumer interest.
A Packaging design for butter cookies product from Jans Foods Enterprise USA. A clean color combined with attractive illustration for modern and fun visual, makes the product look more different than the other cookie products. Attract more consumer from the retail shelves.
The packaging series, DUTA TROPICAL FRUIT, canned products from PT. Great Giant Pineapple. The design is inline with the RTD drink and several other product ranges under the “DUTA” brand, featuring DUTA fruits taken from its own plantations in Indonesia.
This product is a local beverage product made from lemon juice and honey that originates from Manado Indonesia, designed with a fresh and modern concept so that products can compete with other beverage products and still have a strong identity.
One of the label designs that is quite challenging for PT. Pusri Agro Lestari, group of PUSRI (PT. Pupuk Sriwijaya Palembang) because the target is for farmers, so that it is easy to understand and is believed to benefits their needs.
Designing for legendary brand of Indonesian ice cream company, PT. Campina Ice Cream Industry Tbk. We choose bright colors for all concerto variants design to reflect the spirit of a cheerful young millenials. We’re so exciting as always to rejuvenate the packaging for Campina.
Butter cookies design for Tipo brand of Huu Nghi Food JSC, Vietnam. The design that created by carrying out modern design concepts, displaying imagery of natural ingredients and using warm color choices to help emphasize the overall homey impression. One of our wonderful experience to be able to work on designs that are aimed at different target markets, our neighboring country.
New design for Hula Hula ice cream with 3 flavours ; Kacang Hijau, Ketan Hitam & Jagung, for PT Campina Ice Cream Indonesia, Tbk. This rejuvenate packaging inspired from traditional taste of Indonesia. Choosing a tropical theme as Indonesia well known as a tropical country.
Design for Bolde Supermop, a floor cleaner to complement their brand, with 2 variants of scents, apple and lavender. A clean and simple design concept as a design approach to attract the eyes of consumers.
Papatonk is an Indonesian premium brand produced by PT. United Harvest that is specifically involved in the F&B industry. By having a mission to bring the wealth of Indonesian agricultural products to global market, we help to create a packaging design that is modern and eye catchy but does not eliminate the “natural” message to be conveyed and become one of the hallmarks of the brand.
Klapis is a brand of a coconut crackers made by PT. Khong Guan Biscuit Factory Indonesia Ltd. Their target markets are young people who always need snacks in their daily activity. Therefore we make this packaging with a more modern concept and simple.
Packaging design for our client’s product line of love candy “Menta”. A rejuvenate design product of PT. Dolphin Food and Beverages Industry. Visual packaging that emphasize the USP of the product, that’s is sugar free and fruit taste as a key point.
Designing for PT. Khong Guan Biscuit Factory Indonesia Ltd, Ozlo brand, pineapple and chocolate flavor cookies. The enjoyment of cookies visualized by a melting imagery of cookies filling to tempt customers.
Bolicious, Gummy Jelly Candy with 4 fruity flavours, White Grape, Blacberry, Lychee and Strawberry. Designed for PT. Yupi Indo Jelly Gum, was created by emphasizing the freshness of fruits to attract consumers.
The design concept for PT. Yupi Indo Jelly Gum is based on the form of its products, that is chili. The transparent part of the packaging follows the shape of the candy. Red color and the element of fire are used to further convince consumers of the message that the brand wants to convey. Using cute illustration to make this packaging more memorable to the consumer.
Our design for VIP beverage industry, Segarindo Utama. Fun, bright packaging with an ilustration of chef that makes this pepper product packaging more memorable to the consumer.
Rejuvenate design from Indonesian childhood herbal drink, Anak Sehat. Produce by PT. Industri Jamu dan Farmasi Sido Muncul, a company that expertise their business in herbal and traditional medicine and supplements. Start from the identity, illustration and packaging was designed to highlight the raw ingredients of this herbal drink that is authentic from Indonesia.
Ice Cream product design for PT. Campina Ice Cream Industry Tbk. One of the design rejuvenations that made us very challenged in the process.
Limited Edition Package of Woods Lozenges, well known product to help people with sore throat, cough, and etc. from PT. Kalbe Farma. This special pack was released in conjunction with a campaign from their brand activation #saatnyabersuara.
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Craft Gin Club, the leading UK drinks subscription brand, needed a visual identity befitting of their business ambitions. By putting the box at the heart of the brand we heroed the anticipation and discovery they bring to their subscribers, shifting them from gin delivery to a celebration of excitement and delight, to better connect with their audience.